Jeff Heaton

— PROJECT

Hike the Good Hike

— ROLE

Creative Director

Hike the Good Hike is an ongoing project whose mission is "To lend a helping hand and improve the lives of those experiencing mental health challenges: one person, one authentic conversation, and one "hike" at a time."


Jesse Cody has walked more that 9,500 miles to raise support for young people suffering from depression and other mental health issues.


This past January, Jesse—his trail-name is the Boston Mule—got back to mission in Florida to launch a year-long campaign—taking on the 1,100-mile-long Florida Trail.


hikethegoodhike.com

HIKE THE GOOD HIKE